Knowledge

Here we present a compendium of knowledge in the form of articles and blogs by Artios, case histories covering completed tasks for existing clients and interesting knowledge from other sources which we have discovered on our journey through the Internet.

How To Be Famous On TikTok

by Andreas Voniatis

TikTok. The world’s most popular app for Gen Z and the busiest social channel with over a billion monthly users visiting up to 21 times a day. With that much…

The habits startup CMOs confess to having in 2023

by Andreas Voniatis

As part of our series focusing on CMOs and their essential role within a business, we share some candid interviews with marketing professionals in various types of businesses from start-ups…

Webflow SEO guide

Webflow SEO 2024 Guide + Review

by Andreas Voniatis

What is Webflow? What is Webflow SEO? Technical SEO behaviors and issues Auditing Tools Canonical Tags Redirects Robots.txt and XML Sitemaps Noindex, Nofollow and Meta Robots Titles and Meta Descriptions…

How to hire vetted SEO expert consultants in 2024

by Andreas Voniatis

What does a SEO consultant do? The types of businesses SEO freelancers work with How can SEO experts help your business? What happens when working with a SEO freelancer goes…

What is keeping CMOs up at night?

by Andreas Voniatis

We asked marketing professionals to share their fears and what they wrestle with daily in their role as Chief Marketing Officers, budget handlers and epic negotiators  Chief marketing officers or…

Telco SEO Impact

Tingtel: FinTech Mobile App Startup SEO

Case History

Some Context. Tingtel are a fintech startup providing a mobile SAAS platform helping Nigerian’s buy, transfer and sell mobile airtime credits. Airtime is also used as a quasi currency to…

TikTok SEO Best Practice Guide

by Andreas Voniatis

First launched in China in 2016 as a short video platform for lip-syncing, learning viral dances and animal videos, TikTok has since grown into a fully-fledged video content service for…

B2B SAAS SEO impact

ON24: B2B SAAS Tech Startup SEO

Case History

Some Context. ON24 are a b2b tech startup offering a SAAS platform to companies like SAP, enabling them to deliver webinar experiences for marketing communication including demand generation. Some stats:…

HR SAAS SEO Impact

Boundless HQ: HR Tech Startup SEO

Case History

Some Context. Boundless (HQ) are a HR Tech startup offering a SAAS platform to companies, allowing them to compliantly hire employees in other countries without having to set up a…

International SEO Best Practices Guide

by Andreas Voniatis

What is International SEO International SEO is about ensuring the correct page appears for the target audience user in their regional search engine. This is achieved by signalling to search…

Non Indexable Content SEO Best Practices Guide

by Andreas Voniatis

Duplicate Content Duplicate content is content that appears on the Internet in more than one place (URL). When there are multiple pieces of identical content on the Internet, it is…

JavaScript Frameworks SEO Best Practices Guide

by Andreas Voniatis

Relying heavily on JavaScript to render your page content and provide navigation functionality brings with it well-known risks in terms of technical SEO, indexing and linking challenges. While Googlebot is…

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