Client: Latitude Solutions
Sector: B2B
Activity: Online PR
Site: latitudesolutions.co.uk
Brief
Latitude Solutions are a leading London based B2B marketing agency with international clients.
Latitude sought to enhance their online visibility in Google for the purpose of generating leads from SEO traffic and increasing their onlinereputation for business development.
What we did
We researched and put together a media briefing pack, researched the sites their customers visited on a regular basis, formulated an online PR plan and the built relationships with the online publications. Using their content marketing assets, we earned coverage and links from important sites that their customers visit.
Coverage examples: Biz World Online, Real Business, Start Your Business
Impact
+73% year on year non-brand SEO traffic
+49%% year on year online PR and social media traffic
+15 Top Google ranking positions including b2b marketing London and b2b illustration
Latitude are highly satisfied with the process and have now enlisted Andreas Voniatis as their Head of Online Marketing.