Who is this for?
Want to take your industry skills to the next level and enhance your business value?
Whether you’re a new starter or highly experienced in SEO and Python programming, this practical book by Andreas Voniatis will help you solve both everyday and complex problems.
As social media evolves, search algorithms change daily, and web users expect more from their experiences, SEO professionals face a huge amount of information to wade through. Andreas presents these SEO challenges through the lens of data science, teaching you how to make evidence-based decisions for success. The book is packed with tried-and-tested techniques, Python code, machine learning and automation models to super-power your SEO.