Getting content marketing insights using machine learning
by Andreas Voniatis
We applied machine learning to Buzzsumo data to learn why content gets shared.
Knowledge
Here we present a compendium of knowledge in the form of articles and blogs by Artios, case histories covering completed tasks for existing clients and interesting knowledge from other sources which we have discovered on our journey through the Internet.
Why SEO agencies really get fired
by Andreas Voniatis
If you want to make it past month 6 with a new client, you need to be transparent and open about your methods, especially with clients of a smaller size.
That’s according to research by Artios, a London-based artificial intelligence search analytics agency, who crunched the numbers and dug out the top reasons businesses part ways with their SEO agencies.
Blind social media study – Least trustworthy, least friendly and most patronising UK politicians revealed
by Andreas Voniatis
A new study conducted by Artios, a London-based artificial intelligence company, has revealed our true feelings about our politicians, by analysing how their social media posts are received when the author’s identity is hidden.
Controversial diet supplement brand Protein World have scored more positively than John Lewis in a blind social media study.
by Andreas Voniatis
We surveyed 1,000 UK adults, who analysed and rated corporate social media content from brands including Airbnb, Protein World, Lloyds Bank and John Lewis, and gave their honest responses.
Bcalm
Case History
A data-driven content marketing campaign led to extensive PR coverage, Using AI, we analysed what had been written about panic in the media over the last three years. This gave us some statistically-verified insights that could be used to predict.
Social media blind test – What happens when we don’t know who we’re reading
by Andreas Voniatis
1000 UK adults ‘blind tested’ randomly-selected social media content from popular Facebook, Twitter and Instagram accounts.
easyProperty
Case History
Sector: Property Activity: SEO Site: easyProperty The Outcomes The collaboration of the UX, product and marketing teams on the implementation of the SEO
The future of SEO consulting uses Machine Learning (ML)
by Andreas Voniatis
In the SEO industry, it’s widely accepted that Google deploys machine learning to improve the quality of search engine results. Machine learning (ML), a branch of artificial intelligence, can be trained to spot patterns like a human expert would.
Bcalm
Case History
Our brief to aid the launch of bcalm’s website was to produce a content strategy. This strategy would determine which content would go on the website, how the website copy would be written and where it would be positioned.
Try Our Content Auditing Tool
by Andreas Voniatis
Help us develop our content auditing tool and we will provide you with the opportunity to evaluate your website content.
Making Google SEO predictable with data science
by Andreas Voniatis
Using SEO for high rankings on Google is an effective way to drive the growth of your business – but in the face of RankBrain, Penguin, and Panda, how can you make sure that the SEO advice you receive will actually work?
Unlocking the Real Potential of PageRank with Data
by Andreas Voniatis
How PageRank really works – and how maths shows you how you can improve your search performance